LIFE INSURANCE CORPORATION OF INDIA (LIC) -2257 Posts of Direct Sales Executives

LIFE INSURANCE CORPORATION OF INDIA-Direct Sales Executives – June 2013
Northern Zone- Delhi, Haryana, Himachal Pradesh, J&K, Punjab,Rajasthan
Engagement of Direct Sales Executives
Approximately 2257 Direct Sales Executives are proposed to be engaged by
various Offices of the Corporation purely on Contract basis for 3 years under the
jurisdiction of Northern Zonal Office. The number of engagements may be changed during
the selection process depending on the requirements of the office.
It is primarily a Marketing job. The DSEs shall be directly responsible for Procuring
New Business, Providing Policy Servicing and related jobs from the areas allotted to them.
They shall also carry out any other instructions given to them from time to time. For this
purpose considerable movements including tours covering entire area allotted to them are
a) Qualification:
Applicant shall possess the Bachelor’s Degree of a University established in India
under a statute. Preference may be given to those applicants who possess a
Bachelor Degree or Diploma in Marketing /Management. Good working knowledge
of English and also one Regional language preferably local language is desirable.
Knowledge of soft skills such as Power Point / Word / Excel would be additional
b) Age: (i) The applicant shall have completed 21 years of age and not more than 35
years of age as on 01/06/2013* (cut?off date).
To view detailed and exact Job Notification visit the Following Webpage:-

Programme Dates:
Opening date for Collection of fees at Branches of LIC: 17.06.2013
Opening Date of On?Line Registration : 17.06.2013
Last Date for acceptance of Application Fees : 06.07.2013
Closing Date for On?line Registration : 07.07.2013

Note:- these jobs also available in other state/ Zones with more Posts: 1) Central Zone –Chattisgarh, Madhya Pradesh,2) East Central Zone–Bihar, Jharkhand, Odisha,3) East Zone– A & N Island, Arunachal Pradesh, Assam, Manipur, Meghalay, Mizoram, Nagaland, Sikkim, Tripura, West Bengal ,4) North Central Zone –Uttar Pradesh, Uttarakhand,5) North Zone –Delhi, Haryana, Himachal Pradesh, J&K, Punjab,Rajasthan,6)South Central Zone –Andhra Pradesh, Karnataka,7) South Zone –Kerala, Pudhucherry, Tamilnadu ,
8) West Zone –Goa, Gujarat, Maharashtra (To know more about these jobs Click Here)

a) Selection will be made on the basis of a written test if necessary, followed by an
Interview of candidates who qualify in the written test. Written Test will be of
Objective Type covering sales aptitude Test of Reasoning, Numerical Ability and
General Knowledge. The date and venue of the written test, if to be conducted, will
be communicated to the eligible candidates through email and also posted on the
website. Candidates are advised to check the site for this purpose.
b) Interview: Candidates successful in the written test (if conducted) or eligible
candidates will be called for an Interview. The Corporation reserves the right to
restrict the number of candidates to be called for written test and/or interview
commensurate with number of Direct Sales Executives to be engaged and the decision
of the Corporation in this regard shall be final. No correspondence will be entertained
in this regard.
c) The selected candidates subject to their being found medically fit by the Medical
Examiner authorized by LIC for the purpose will have to undergo Theoretical training
and pass IRDA licensing test for obtaining a license to procure Life Insurance Business
within a maximum period of three months in maximum three attempts, following
which he may be engaged as an apprentice Direct Sales Executive.
As an apprenticeship DSE, the candidate shall have to undergo insurance related
training and pass a test on the same. The apprentice DSE shall be paid a fixed onetime
stipend of Rs 3500/? (Rs. Three thousand five hundred only) as per rules of the
e) On successful completion of the apprenticeship and passing the test, the candidate
shall be engaged as a Direct Sales Executive purely on contract basis subject to
conditions framed by the Corporation.
f) The selected candidate will be allotted specific area of operation during the period of
engagement based on Business requirements.
g) It is clarified that selection as a Direct Sales Executive does not confer any right on
the candidate to be appointed as an employee in the Corporation.
For all candidates (other than SC/ST category): Rs.100/? (Rs. One hundred only). The
application fee shall be paid by cash only at the cash counter during cash hours only
of any Branch office of Life Insurance Corporation of India under Account Code
Candidates are necessarily required to apply On?line through LIC’s website under the
heading “Careers” or CLICK HERE. No other
means/mode of applications will be accepted.
The application process will be in two stages:
I. Applicants are first required to go to the LIC’s website and click
on the “Careers” to open the link “ENGAGEMENT OF DIRECT SALES
EXECUTIVES”. Thereafter, open the Recruitment Notification and take a print out
of the entire Recruitment Notification including the “Application challan”. The
candidate shall visit the nearest LIC Branch Office with the “Application challan”
completed in a clear and legible handwriting for payment of application fee in
cash. The application fee (non?refundable) payable for all the candidates (Other
than SC/ST) is Rs. 100/? (Rupees One Hundred only) in cash only. No other
mode of payment shall be accepted. “Miscellaneous receipt” issued by the LIC
of India in token of the fees collected will have to be submitted with the call
letter at the time of the written test / interview. Without the Miscellaneous
Receipt, the candidate will not be allowed to appear in the written test /
Candidates are required to keep a photocopy of the miscellaneous receipt for
future use. Candidates have to register on?line only after obtaining the
miscellaneous receipt for payment of application fee (not applicable for SC/ST) at
the cash collection centre of LIC. If not, application shall be invalid.
II. Candidates satisfying the conditions of eligibility as on 01/06/2013 are required to
log in to LIC’s website under the heading “Careers” for submission of applications on?line. Once
the candidate clicks open the link “ENGAGEMENT OF DIRECT SALES
DIRECT SALES EXECUTIVES ? 2013” is to be opened. It redirects the candidates
to the on?line registration page. The candidate is required to keep the details
about bio?data ready to enable him/her to fill up the application form correctly.
The name of the candidate or his/her father/husband etc. should be spelt
correctly in the application as it appears in the certificates/mark sheets. The
candidate is provided the option to recheck the data or submit the form after
completing the details. While filling the ‘Fee Details” in the online application
form, candidates are required to enter and check the following:
a) LIC Branch Code (Upper Left Hand Corner of the Miscellaneous Receipt) – Maximum 4
characters (Alpha Numeric).
b) Miscellaneous Collection Number – Maximum 6 Digits (appearing in the shaded
portion of the Box).
c) Transaction Number (Tr. No.) – Maximum 8 Digits (appearing on the Left Hand
Corner of the Receipt).
d) Transaction Date (appearing on the Upper Left Hand Corner of the Receipt). A
specimen of the Miscellaneous Receipt showing the above fields is shown below for

*Tr. No.:
Miscellaneous Receipt
Received with thanks Rs.100/? in cash from Smt/Ms/Sri
_____________________ towards the following:
*Miscellaneous Collection No.: ________
Account Code No.: ???????????
Rupees One hundred only

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